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Answer to Use the topics and concepts in the readings to address the following question Concepts Overview of the buying process, s…

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Use the topics and concepts in the readings to address thefollowing question

Concepts Overview of the buying process,

social, marketing, situational, and psychological influences

an overview of consumer decision making

Maslow’s hierarchy of needs

Basic sources of purchase decisions

Kodak recently declared Bankruptcy. It used to be one of the‘super’ firms and industry leader.

  • Why did Kodak experience failure?
  • What are they doing now to recharge their position in themarket

please need to be at least 200 wordsView full description